Why Rush rules

Vasko Kohlmayer, who writes regularly for American Thinker, hits a home run with today's article explaining why liberals will never be able to match Rush on the radio. In it, he really nails the difference between the varying degrees of success the different political ideologies have in different formats:

The key to success in this kind of enterprise is the host’s ability to articulate his positions in a logical and cogent manner. This is because most people will not listen for very long to an analysis-driven program if the analysis itself does not make rational sense.

And this is precisely where the crux of liberals’ problem lies. They are simply not able to explain and defend their views in rational fashion. This is not at all surprising, for how does one justify high taxes, gay marriage, abortion, multiculturalism and such? They are all based on false premises and they all produce disastrous outcomes. Anything more than a superficial examination must reveals them for the frauds and failures that they in truth are. This is why liberalism cannot withstand the analytical vigor of talk radio and why it has failed so abysmally in it.

You'll definitely want to read his whole article, which you can find here.

Whenever I'm in the car in the morning now, I listen to Rush — something that would have been unthinkable years ago. Then, I had nothing but disdain for ditto heads. Now, I understand them. Rush is extremely successful at working his way, from beginning to end, with a complicated ideological argument. Sometimes I don't agree with him but, when I do, I have a grasp of why I do.

Rush and the other commentators on radio also do something that was entirely new to me: They love having huge audio segments devoted to what the other side is saying. In the mainstream media, you get a second long snippet of what Conservatives are saying, followed by hours of yammering criticism from talking heads. Rush likes to let liberals have enough rope to hang themselves. He'll play a five minute segment of a liberal speech, and then systematically demolish. As Kohlmayer right points out, this type of approach could never survive in the talk show world on TV.

Talking to Technorati: Rush Limbaugh, Talk radio, Conservative radio, Dittoheads