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People from all viewpoints agree: the new UC logo is dreadful

UC Seal

I didn’t enjoy my time at UC Berkeley.  Even though I didn’t realize it at the time, already then I was fighting Marxist tropes so I found my classes nonsensical.  This isn’t sour grapes speaking.  Although I found the classes foolish, I still managed to graduate Phi Beta Kappa, etc.

Even though I didn’t like being there, I always respected Cal’s honorable lineage.  Up until its Leftward academic tilt, which began in the late 1960s, it was one of the great intellectual institutions in America.  The other UC campuses (except for Irvine and Santa Cruz) weren’t so bad either.

UC, though, has become embarrassed by its own history, and therefore redesigned its classy, late-19th century logo.  In its place, the UC Powers-that-Be opted for a generic logo that would look better on a bag of mediocre potato chips.

Indeed, the only good thing about the logo is that it’s finally brought everyone on the political spectrum together:  they all hate it.

New UC logo

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5 Responses to “People from all viewpoints agree: the new UC logo is dreadful”

  1. on 13 Dec 2012 at 11:40 pm Ron19

    I thought that was their Twitter button.

  2. on 14 Dec 2012 at 6:08 am JohnC

    Call UC Rooter
    That’s the name
    They will flush your money
    Down the drain
    UC Rooter…     UC Rooter…

  3. on 14 Dec 2012 at 9:51 am Danny Lemieux

    I could’ve see the book page on the logo very well. Are those pages from “Dreams of my Father”?
    Also, the new logo looks faded

  4. on 14 Dec 2012 at 10:25 am lee

    They had to get rid of “Let there be light”–it’s from (gasp) the Bible!

  5. [...] both Left and Right are outraged about something, it’s reasonable to believe that the something that inspired their collective ire is a bad [...]

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