It’s not what you say, it’s how you say it — the video

I wrote a post about the fact that, when it comes to delivering a message, style is as important as content.  I got a lovely email in return from Greg Joyce, at Willoughby Films:

I couldn’t agree more with your point, that conservatives need to make an emotional (maybe “entertaining” would be a better word) argument rather than the intellectual case that hasn’t been serving so well lately.

So here’s “Family Meeting.”  Only three minutes long — I hope you enjoy it.

I didn’t just enjoy it — I loved it. The video works at two levels. First, the family meeting sees a family struggle to frame a tough message about health care and insurance issues. And then there’s the end. . . . Uh, I’ll stop here. I don’t want to give it away.

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Comments

  1. JKB says

    I’ve recently been thinking that we need to move Obamacare off of Obama and onto the Democrats as a party.  
    Seems I was just sensing the fear, the Democrat fear of accountability for their debacle.
     
    blogs.the-american-interest…key-democrats-turn-on-obamacare/
     
    The fate of the Democratic party in America over the next decade is tied to Obama’s healthcare reform. If it is seen to be a success, America could trend Democratic for the foreseeable future. If it fails, liberalism as we’ve known it will take a massive hit. 

  2. says

    People just find it hard to believe that the Democrats are out to make them into slaves. I mean, they find it easy to believe the GOP hate women and is on a war against minorities, and they know Leftists can be terrorists and extreme, but the Democrat party is like their pedestal of whatever, so far. But it’s easy to crash a pedestal the higher it is.
     
     

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