Exactly two months ago, I put up my first post arguing that consumers shouldn’t stop at boycotting Kellogg’s, which said that Breitbart’s support for Donald Trump was so awful they were going to stop advertising there. Instead, I argued, consumers should also boycott all of the purveyors of goods or services, not just Kellogg’s, who refused to advertise at Breitbart’s. When I started this campaign, which I called #BoycottTheBoycotters, 193 companies had pledged to do everything within their power to ensure that their goods and services would no longer appear at Breitbart. In intervening two months, another 743 companies have agreed that you are so awful because you support Trump that they don’t want you to buy their goods and services.
If you think about it, the last time that Americans merchants decreed that certain people were so awful merchants couldn’t be expected to sell to or serve them was during the Jim Crow era. Blacks were not welcome in hotels, at restaurants, in markets, on buses, in movie theaters, or any other places that Southern racists — or weak-minded people bullied by Southern racists — determined should be “whites only.” Sixty years later, we have almost one thousand companies announcing loud and clear that half the American population is so evil and hate-filled that they, like those Southern blacks, must be denied access to the marketplace.
I don’t know about you, but I find that pretty darn offensive. I don’t want to give my money to people who think I’m so evil that they won’t even touch my money.
But you know what? It’s bigger than that. I’m damn tired of a world in which Democrats keep trying to fix every one into little boxes. During the Democrats’ racism heyday, from Andrew Jackson’s ferocious support for slavery to the South’s efforts to marginalize and economically destroy blacks, Democrats consistently broke people down into derogatory racial groups. Heck,they even devised derogatory sub-racial groups. It’s only been fifty years since Democrats were as offended by “mulattos” and “quadroons” as they were by full-blooded “nigras.”