When it comes to selling Obamacare, Democrats are certain that it’s not the steak, it’s the sizzle
The old advertising adage holds that “It’s not the sizzle, it’s the steak.” Rightly or wrongly, I’ve understood this to mean that, even if a brilliant advertising campaign gets a product into consumer’s homes, if the first purchasers end up not liking the product, you’re not going to get a
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