Now they’re not selling hope and change; they’re selling nothing at all

Posted on July 1, 2011 by Bookworm

Since I signed up for the “Dinner with the Doofus” . . . er, I mean “Dinner with Obama” raffle (although I did not pay $5), I’m on the Barack Obama mailing list. It’s been an enlightening experience. This email was apparently so important to the Obama machinery that I got it not once but twice. Having read it twice now, I’ve concluded that it has absolutely no substance at all. It’s selling nothing but itself:

Friend —

You’re in for 2012: Welcome, and thanks.

Now forget everything you know about politics.

Because I can tell you that the next year and a half will be like nothing you’ve seen from a campaign. If we’re going to win, we have to be tougher, smarter, and more innovative than ever before.

The President has a job to do, so he’s asking each of us to take the lead in shaping this effort.

That work begins now in your community.

Sign up to volunteer today.

Your leadership today will help shape what kind of campaign we can run over the next few months, and what kind of campaign we can run when the election heats up next year.

You may be asked to recruit other volunteers, register voters, or talk to your friends and neighbors about what they hope to see from this campaign. You may sign up to volunteer today and end up leading a canvass next summer.

I got my start empowering residents in mobile home communities in Missoula, Montana — a long way from Washington, D.C. As an organizer, I know it all starts in our own backyards. Committing to a campaign at the beginning is a huge first step, but it’s often the decisions we make from that point on that determine success.

Whether you’re a first-time supporter or a veteran volunteer, this campaign belongs to you. You own it, and you power it.

This is an exciting time to get involved — sign up to be a volunteer today:

http://my.barackobama.com/2012-Volunteer

Let’s go,

Messina

Jim Messina
Campaign Manager
Obama for America